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Defining Your Target Market

by Boardwalk Advisors, LLC in Insider Articles
The process of defining a target market is arguably one of the most important steps when establishing a company. How can you truly market yourself and your business if you ...
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Choosing Which Key Performance Indicators Matter to your Business

by Boardwalk Advisors, LLC in Insider Articles
When assessing the degree of success achieved by a business in a particular time period, it is imperative to evaluate specific and defined measurements. Key Performance Indicators (KPIs) analyze particular ...
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What are the parts of a marketing plan?

by Boardwalk Advisors, LLC in Insider Articles
A marketing plan is the written document that describes your advertising and marketing efforts for the coming year. It includes a statement of the current marketing situation, a discussion of ...
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What Happens During Due Diligence

by Boardwalk Advisors, LLC in Insider Articles
Business-savvy buyers and sellers do their best to influence the other party to take action. Prior to an exchange, it is necessary to conduct appropriate research to gain a full ...
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small business resources

Small Business Resources: Stay Informed with Podcasts and Blogs

by Boardwalk Advisors, LLC in Insider Articles
Small business owners can benefit from all resources available to them. Due to the steep learning curve associated with starting a business, advice from experienced individuals can prove to be ...
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How to be Successful when Networking

by Boardwalk Advisors, LLC in Insider Articles
Some people can walk into a room and immediately become best friends with everyone. Others are already best friends with everyone. If neither of these describes you that’s ok. Spend ...
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boardwalk advisors marketing plan

What is a marketing plan?

by Boardwalk Advisors, LLC in Insider Articles
A marketing plan is an actionable plan that can be implemented knowing that it aligns with the business goals and brand. A marketing plan is a written document that details ...
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The Importance of Financial Forecasting When Fundraising

by Boardwalk Advisors, LLC in Insider Articles
Entrepreneurs, as a rule, are a rare breed – that’s for sure. It takes a very special person to come up with a new invention or a new way to ...
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Tips For Investor Presentations & Slide Decks

by Boardwalk Advisors, LLC in Insider Articles
You have broken down the barrier to entry and are lucky enough to have the opportunity to present to potential investors. How do you make sure you are prepared and ...
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What is the Jumpstart Our Business Startups (JOBS) Act?

by Boardwalk Advisors, LLC in Insider Articles
The Jumpstart Our Business Startups Act, or JOBS Act, was passed on April 5, 2012. Its purpose is to encourage funding of emerging growth companies by easing securities regulations, which ...
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